CCFD-Terre Solidaire: Sao Paulo

This is not a street child from Sao Paulo.
This is a young woman who has started a cooperative.
Poorer countries deserve more than our outdated stereotypes.

Advertising Agency: Euro RSCG C&O, Paris, France
Creative Directors: Olivier Moulierac, Jérôme Galinha
Art Director: Catherine Labro
Copywriter: Capucine Lewalle
Production: Corinne Dutoit-Costa
CCFD Managers: Pierre Laurent, Yann- Patrick Bazire
Agency Managers: Agathe Bousquet, Benoit Lozé, Brune Buonomano
Published: February 2010


aSma's picture
91 pencils

C'est bien!

mikeelrapido's picture
1929 pencils

Great visual and very important message...


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