CBC Radio 2: It's a new 2
It’s a NEW 2
Be musically curious. Open your ears to the unique. The new CBC Radio 2 is a music mix you won’t hear anywhere else - Canadian and commercial free. It’s a musical adventure. It’s the new Radio 2. Visit www.thenew2.ca
Advertising: CBC English Communications Dept., Toronto, Canada
Creative Director: Jill Atkinson
Art Director: Matthew LeHoux
Copywriter: Ron Thompson
Published: July 2008
15 Comments
Eyecatching but could have been done better with some extra effort. To many 'fonts', to little 'real' pictures.
http://jackmancer.com/
http://twitter.com/jackmancer/
I've seen your work jack and you sir are the last person that should be making a comment on anyone's work. Read a book, take a design class.
mobinil egypt done it before nicer :)
plz give link of that ad
This is not creative
Nice job of the trainee... no, it´s not nice, fire him please! Even his coffee it´s awfull. Oh fuck!! XP
Actually, you can get it somewhere else ,,, with the originator of the format www.ckua.com , a listener supported (as opposed to tax subsidised) radio service based in Alberta Canada. CKUA in fact pre-dates the CBC by almost a decade and is Canada's first educational and first public broadcaster. CBC Radio 2's new format is essentially a facsimile of what CKUA has been offering for almost 15 years.Check it out.
great work
what was wrong with the old one? )
UA
I quite like it. What else are you going to do with a brand named after a number?
whats happening to advertising nowadays?
This is too far from a creative execution...and also looks old!!!
i think there are many efforts and creative way to say something new. come on guys you should explored well.
This guys have probably spent 95% of their brainstorming time talking about the last ice hockey match.
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http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
You need to get a life, you're not even Juan Cabral.
It's a new 2 but not a new ad.
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Jumo,
Art Director FP7 Morocco