Castrol: Ferrari

Advertising Agency: Ogilvy & Mather Vietnam, Ho Chi Minh City, Vietnam
Executive Creative Director: Todd McCracken
Art Director: Richard Copping
Copywriter: Juggi Ramakrishnan
Photographer: Rory Carter
Producer: Ugly Duckling Projects
Account Manger: Thu Trang Phan
DI: Procolor
Published: February 2012


getaloadofthis's picture
71 pencils

At first I thought this series needed a line. (and I still think it wouldn't hurt.) But the more I think about them, the more I like them as is. Sure, the idea could have registered a lot faster with a line, but I like being rewarded for finally getting there on my own. Really cool visuals.

certaintly's picture
4056 pencils

i really really dont think it needs a line

mattlittlegym's picture
342 pencils

I like these.

kleenex's picture
34632 pencils

not a bad set of ads.

mmackinven's picture
1608 pencils

Good oil doesn't make your car a performance car... bit too far fetched for me.

thedesignaddict's picture
5415 pencils

Great simple solution. Love all of them.

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