Cashmere EnviroCare: Recycled Ad

Cashmere EnviroCare: Recycled Ad
Average: 4 (23 votes)

We're so serious about the environment, we're even recycling our ads.

To promote this 100% recycled bathroom tissue, we attached a new coupon to an old ad.

Advertising Agency: john st., Toronto, Canada
Creative Director: Angus Tucker
Art Director: Tony Ponzo
Copywriter: Suzanne Pope
Published: January 2011

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7 comments

Bennygaj08's picture
133 pencils
Bennygaj08Sunday, August 21, 2011 - 23:17

Haha, Nice.

peticaca's picture
191 pencils
peticacaMonday, August 22, 2011 - 03:59

Made me laugh... but I'm not really sure it will reach its target ?

PS : I would've loved being at the meeting to see the client's reaction when they saw this ad!

TexasH's picture
313 pencils
TexasHMonday, August 22, 2011 - 04:37

Be ready for the "DONE TO DEATH!!!" crew...
but you've got to admit you deserve it.

Wordnerd's picture
6714 pencils
WordnerdMonday, August 22, 2011 - 04:53

joke for ad people.

Nike Diesel's picture
13048 pencils
Nike DieselMonday, August 22, 2011 - 05:12

Totally.

Molecule's picture
443 pencils
MoleculeMonday, August 22, 2011 - 08:00

As if running an old ad on new paper saves paper.

Gualcor's picture
968 pencils
GualcorMonday, August 22, 2011 - 11:52

Recycling an ad where it seems they used a lot of paper to poduce the photoshoot.

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