Cashmere EnviroCare: Recycled Ad

We're so serious about the environment, we're even recycling our ads.

To promote this 100% recycled bathroom tissue, we attached a new coupon to an old ad.

Advertising Agency: john st., Toronto, Canada
Creative Director: Angus Tucker
Art Director: Tony Ponzo
Copywriter: Suzanne Pope
Published: January 2011

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7 comments

bgajus08's picture
bgajus08
134 pencils

Haha, Nice.

peticaca's picture
peticaca
189 pencils

Made me laugh... but I'm not really sure it will reach its target ?

PS : I would've loved being at the meeting to see the client's reaction when they saw this ad!

TexasH's picture
TexasH
365 pencils

Be ready for the "DONE TO DEATH!!!" crew...
but you've got to admit you deserve it.

Wordnerd's picture
Wordnerd
6662 pencils

joke for ad people.

Nike Diesel's picture
Nike Diesel
13389 pencils

Totally.

Molecule's picture
Molecule
437 pencils

As if running an old ad on new paper saves paper.

Gualcor's picture
Gualcor
972 pencils

Recycling an ad where it seems they used a lot of paper to poduce the photoshoot.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

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