mrtalented's picture
2173 pencils

fishy idea

popdistortion's picture
1594 pencils

Mmmmh. New comment policies.
Ok, here goes.
I like this ad because I haven't seen this before, it's easy to understand and instantly communicates the sales prop. The art direction is very well done as well. Me likey.

ivan's picture

Thank you! ;)

Moe Al_mahayni's picture
Moe Al_mahayni
86 pencils

The concept is nicely executed, am just worried, is the product too small?

ivan's picture

Depends, if the ad itself a DPS than the product is big enough.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10681 pencils

I got the message right away.
I guess it's a "fresh" device to show someone's limp, cold, slimy, lifeless grip. It works for me.

Oops, look what I just found!

Rog's picture
6092 pencils

They're selling a wrist/hand/grip strengthener... by drawing us to a 'dead-fish' handshake.
Idea's wrong way around, guys.
File under: Oops!

>>>> That's not an ad. THIS is an ad.

sdobry's picture
109 pencils

you're damn right, it would be much better to show the healthy, strong handshake!
the problem dramatizing in bodytext would be also much appreciated.

ooops's picture
448 pencils

i think its more to 'confident handshake'

Jet Propulsion Lab's picture
Jet Propulsion Lab
10681 pencils

There's NOTHING wrong with their approach here.
The ad just needs a little line to tie it all together at the end.
I don't know, maybe something like "Is this how they see you when you blah blah blah...?"
or could be just "Never destroy your first impression."

Something like that..

Because the visual is pretty engaging here.

jacksonrabbit's picture
290 pencils

To me this reeks of student work (no pun intended). Since when has their been advertising dollars for grip strengtheners?

nuclearshower's picture
233 pencils

why not?

me thinks's picture
me thinks
722 pencils

Your hands will become so much powerful that even a ‘dead-fish’ hand shake will appear as a gentlemen’s hand-shake. Yes, works for me.

Rog's picture
6092 pencils

You are being sarcastic, right?!

>>>> That's not an ad. THIS is an ad.

Tim Weasle's picture
Tim Weasle
72 pencils

Can't see the wallpaper... so this fails for me.

jorge21's picture
309 pencils

I believe that you flew much but the graph this good

zephyr7884's picture
52 pencils

i got the message too..who wouldnt get it?

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