Carris public transport: Bus

This ad will only be published in automotive magazines.

Advertising Agency: Nossa, Lisbon, Portugal
Creative Director: Nuno Cardoso
Planner/Account: Duarte Durão
Planner: Luís Brito
Art Director: Tiago Prandi
Copywriters: Nuno Cardoso, João Moura
Photographer: Yves Callewaert
Published: July 2010

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6 comments

dsklan's picture
dsklan
1925 pencils

so what?

cef's picture
cef
547 pencils

it is a public transportation ad right?
i think it would be better if there is a copy like "are you still looking for a new car?"

Guest's picture
Guest

La misma idea pero con una bicicleta y un carrito de la compra… Ciutadella, Menorca. Publicada en exteriores, prensa y radio en mayo'10… Campaña para la Mobilidad en Ciutadella.
http://www.ciutadellaantiga.es/es/totems/

mikeelrapido's picture
mikeelrapido
1929 pencils

Concept is ok, but photo is strange - for firsth sight it looks like burned bus..

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Guest's picture
Guest

Yeah concept is good. Like a car ad but a bus and for public transport. does he job Just not sure the ideas has been fully justified by the art direction though. Seems to have made the concept weaker.

Guest's picture
Guest

good job, congratulations

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