Advertisement

Carrie

Published/Aired: 
October 2007
Description: 

My Word Coach is the fun new game that improves your vocabulary. And when you have a larger vocabulary, you have a better chance of getting what you want.
Knowing the right words makes all the difference.

Advertising Agency: Moses Anshell, Phoenix, USA
Creative Director: Louie Moses, David Leibowitz
Art Director: Mike Wegener
Copywriter: Jason Hackett
Photographer: Perry La Fine

Comments (4)

Log in or register to post comments

Highest Rated

flush daniel toilet's picture
flush daniel toilet
Activity Score 12

Flush it

Rachel.Mann's picture
Rachel.Mann
Activity Score 450

What, you couldn't think of a third adjective?? lol. Sorry, me no likey. Though you did a good job of catering to females with the shoes/pink WordCoach. Is there really a pink one?

...

And isn't this just like any other electronic dictionary/thesaurus? What makes it special?

adrianapr's picture
adrianapr
Activity Score 1238

wtf?.... why is this any interesting??? so plain, so literal, so first idea.
And oh, let's put the formula "Carrie + shoes" to make it a little better.

Lost in the copy is what (maybe) could have been something: larger vocabulary = more chances to get what you want. Show that in an interesting way!

or even carries's mom idea (larger paycheck) would've been (maybe) more convincing.

coronam's picture
coronam
Activity Score 162

i don't care for the fill-in-the-blank format. sorry.

flush daniel toilet's picture
flush daniel toilet
Activity Score 12

Flush it

Advertisement