Carlton Mid: Lying Down
Spending too much time with the wife?
Stay a little longer
Advertising Agency: Clemenger BBDO Melbourne, Australia
Executive Creative Director: Ant Keogh
Art Director: Anthony Phillips
Copywriter: Richard Williams
Producer: Josie Amato
Account Director: Nick Cohen
Client Team Directors: Scott Tabe-Lewis, Andrew Meldrum
Agency Producer: Cindy Merlin
Photographer: Neil Bailey
Retoucher: Mike Mccall
Print Producer: Mary Darzi
Account manager: Toby Beaumont
Production: Coco Productions
13 Comments
love this campaign. it stands out pretty nicely.
I'm just a little torn about the line: 'stay a little longer'.. It has quite a nice feel to it, but feels more like advertising for the pub. especially for the can version. what if I have the beer at home, where do i 'stay a little longer'? anyway, it's great campaign!
Is there a reason as to why they used couples that look like they stepped out of the 70s?
Fun stuff. But agree with Baelin, no need for the 70s reference. Plenty of contemporary scenarios to fit this bill.
I like them, but they could be better. I don't get the relevance of a retro looking photo, and the line could use some work too.
naaice
busy.
Good campaign, I wonder if the beer will do the change everybody is hoping for.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Stay a little longer with who?
Stay a little longer doesn't fit this ad... It feels like they're asking you to stay a little longer with the wife, not in the bar, with your friend. But the overall idea is nice. They should have worked for a little longer.
ha! good stuff.
GREAT campaing
Good campaign, I wonder if the beer will do the change everybody is hoping for.
the Campaign is good i can see it. but i also feel the retro look...Naaa. the line i think is OK, its kinda like dude you spend all your time with your wife here have a mid and another and another...
Creepy family pics always work for me!