Carlsberg don't do camouflage, but if we did it would be the best camouflage in the world.
Carlsberg - Probably the best beer in the world.
Advertising Agency: Saatchi & Saatchi London, UK
Executive Creative Director: Kate Stanners
Creative Director: Dennis Willison
Art Director: Marion Cohen
Designers: Scott Silvey, Tim Quest
Copywriter: Cassandra Yap
Photography: Dimitri Daniloff