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Career Junction: Wardrobe

Career Junction: Wardrobe
Your rating: None Average: 5.1 (8 votes)

Put your skills to better use.

Advertising Agency: TBWA\RAAD Middle East, Dubai, UAE
Creative Director: Nirmal Diwadkar
Copywriter: Abraham Varughese
Art Directors: Sakib Afridi, Amritraj Gupta, Rishi Chanana
Photographer: Kundan Raut
Illustrator: Amritraj Gupta
Via: mediaME

Comments

sumsum's picture 623 pencils
sumsum | Mon, 2008-08-25 06:57

I think the graph is upside down. the quantity gotta be vertical and the weight horizontal. because the quantity depends on weight. hmm...this ad confuses me:)

sneakyhands's picture 1843 pencils
sneakyhands | Mon, 2008-08-25 08:36

quantity = numbers of corresponding items in wardrobe. higher weight means less bikinis.

sumsum's picture 623 pencils
sumsum | Mon, 2008-08-25 09:26

thank you. i got it. but the axes are wrongly set. the depending part gotta be vertical. the more weight the higher or lower the wardrobe-curve . maybe it's upside down because they read from right to the left...

Dzsoi's picture 4558 pencils
Dzsoi | Mon, 2008-08-25 10:29

Totally agree. If the story is that she gets fat/slim - the horizontal axe should show her weight increasing/decreasing and the vertical her wardrobe changing. That way it would be easier to understand.

Kamelaman's picture 26 pencils
Kamelaman | Mon, 2008-08-25 06:57

I like this campaign

Wellcome!!!!! Kamela Man

ricklongo's picture 1221 pencils
ricklongo | Mon, 2008-08-25 08:48

This is the weakest one in the campaign. Not as smart as the others.

dico's picture 332 pencils
dico | Mon, 2008-08-25 09:47

nice campaign!

http://dgdico.com.ar/

sakibafridi's picture 159 pencils
sakibafridi | Mon, 2008-08-25 10:51

Hmm, yes. I think we got the axes wrong.
Will fix. Thanks.

------
http://www.sakibafridi.com

STRTLRS's picture 1537 pencils
STRTLRS | Mon, 2008-08-25 19:45

The axes aren't the only thing wrong with this.

www.storytellerscreative.com

..............................................
www.storytellerscreative.com

everartz's picture 5344 pencils
everartz | Tue, 2008-08-26 01:50

too much informative, not appealing, people who are the target wont be interested in seeing it and maybe "analyze" it to understand it...
--
Everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

everartz's picture 5344 pencils
everartz | Tue, 2008-08-26 01:51

--
Everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

LeeMoh's picture 320 pencils
LeeMoh | Tue, 2008-08-26 02:12

Nice concept. Nice executions.

I rarely see something from our neighborhood on adsoftheworld

Mai_Maged's picture 123 pencils
Mai_Maged | Tue, 2008-08-26 02:53

creative campaign . nice ;))

Creativity is simplicity

second_creator's picture 446 pencils
second_creator | Tue, 2008-08-26 06:51

loved it

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

mediaME.com's picture 4 pencils
mediaME.com | Thu, 2008-08-28 03:48

Thanks for the link Ivan :)

Zeid Nasser
Founder | mediaMe.com
CEO | MediaScope Ltd.

awenindo's picture 219 pencils
awenindo | Tue, 2008-09-09 03:28

amazing at plotting graphs i must say...coulda been a good idea but gone horribly wrong. utterly confusing...

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