Career Junction: Wardrobe

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Advertising Agency: TBWA\RAAD Middle East, Dubai, UAE
Creative Director: Nirmal Diwadkar
Copywriter: Abraham Varughese
Art Directors: Amritraj Gupta
Photographer: Kundan Raut
Illustrator: Amritraj Gupta
Via: mediaME

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15 comments

sumsum's picture
sumsum
615 pencils

I think the graph is upside down. the quantity gotta be vertical and the weight horizontal. because the quantity depends on weight. hmm...this ad confuses me:)

sneakyhands's picture
sneakyhands
1857 pencils

quantity = numbers of corresponding items in wardrobe. higher weight means less bikinis.

sumsum's picture
sumsum
615 pencils

thank you. i got it. but the axes are wrongly set. the depending part gotta be vertical. the more weight the higher or lower the wardrobe-curve . maybe it's upside down because they read from right to the left...

Kamelaman's picture
Kamelaman
26 pencils

I like this campaign

ricklongo's picture
ricklongo
1244 pencils

This is the weakest one in the campaign. Not as smart as the others.

dico's picture
dico
332 pencils

nice campaign!

sakibafridi's picture
sakibafridi
167 pencils

Hmm, yes. I think we got the axes wrong.
Will fix. Thanks.

STRTLRS's picture
STRTLRS
1607 pencils

The axes aren't the only thing wrong with this.

www.storytellerscreative.com

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I think, therefore... yeah.

everartz's picture
everartz
7613 pencils

too much informative, not appealing, people who are the target wont be interested in seeing it and maybe "analyze" it to understand it...
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Everartz

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everartz's picture
everartz
7613 pencils

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Everartz

| Everartz |

LeeMoh's picture
LeeMoh
424 pencils

Nice concept. Nice executions.

I rarely see something from our neighborhood on adsoftheworld

Mai_Maged's picture
Mai_Maged
123 pencils

creative campaign . nice ;))

second_creator's picture
second_creator
754 pencils

loved it

copywriter

mediaME.com's picture
mediaME.com
4 pencils

Thanks for the link Ivan :)

awenindo's picture
awenindo
215 pencils

amazing at plotting graphs i must say...coulda been a good idea but gone horribly wrong. utterly confusing...

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