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Career Junction: Wardrobe

Career Junction: Wardrobe
Your rating: None Average: 5.1 (8 votes)

Put your skills to better use.

Advertising Agency: TBWA\RAAD Middle East, Dubai, UAE
Creative Director: Nirmal Diwadkar
Copywriter: Abraham Varughese
Art Directors: Sakib Afridi, Amritraj Gupta, Rishi Chanana
Photographer: Kundan Raut
Illustrator: Amritraj Gupta
Via: mediaME

Comments

sumsum's picture 623 pencils

I think the graph is upside down. the quantity gotta be vertical and the weight horizontal. because the quantity depends on weight. hmm...this ad confuses me:)

sneakyhands's picture 1843 pencils

quantity = numbers of corresponding items in wardrobe. higher weight means less bikinis.

sumsum's picture 623 pencils

thank you. i got it. but the axes are wrongly set. the depending part gotta be vertical. the more weight the higher or lower the wardrobe-curve . maybe it's upside down because they read from right to the left...

Dzsoi's picture 4558 pencils

Totally agree. If the story is that she gets fat/slim - the horizontal axe should show her weight increasing/decreasing and the vertical her wardrobe changing. That way it would be easier to understand.

Kamelaman's picture 26 pencils

I like this campaign

Wellcome!!!!! Kamela Man

ricklongo's picture 1221 pencils

This is the weakest one in the campaign. Not as smart as the others.

dico's picture 332 pencils

nice campaign!

sakibafridi's picture 159 pencils

Hmm, yes. I think we got the axes wrong.
Will fix. Thanks.

STRTLRS's picture 1537 pencils

The axes aren't the only thing wrong with this.

www.storytellerscreative.com

..............................................
www.storytellerscreative.com

everartz's picture 5344 pencils

too much informative, not appealing, people who are the target wont be interested in seeing it and maybe "analyze" it to understand it...
--
Everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

everartz's picture 5344 pencils

--
Everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

LeeMoh's picture 320 pencils

Nice concept. Nice executions.

I rarely see something from our neighborhood on adsoftheworld

Mai_Maged's picture 123 pencils

creative campaign . nice ;))

Creativity is simplicity

second_creator's picture 446 pencils

loved it

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

mediaME.com's picture 4 pencils

Thanks for the link Ivan :)

Zeid Nasser
Founder | mediaMe.com
CEO | MediaScope Ltd.

awenindo's picture 219 pencils

amazing at plotting graphs i must say...coulda been a good idea but gone horribly wrong. utterly confusing...

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