8 comments

jerrystoner.com's picture
jerrystoner.com
29 pencils

Same boring headlines, too.

Billoughsby's picture
Billoughsby
5091 pencils

Punchy headlines Mr. Douglas has penned for this campaign. The "Because it works" sign off rationalizes the main headlines, and functions as a ringing and palpable punch two. IMO, they accomplished their goal with these.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

jerrystoner.com's picture
jerrystoner.com
29 pencils

Judging from the credits, Mr. Douglas can't decide if he's an art director or a copywriter. With these examples he's neither. Really awful stuff.

Billoughsby's picture
Billoughsby
5091 pencils

Gee, and here I thought the credit meant that Relish is a boutique agency with the principals wearing all hats.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

welsh523's picture
welsh523
150 pencils

Boring copy, boring ad. Hopefully they spend money better outside of the marketing realm.

jerrystoner.com's picture
jerrystoner.com
29 pencils

Now here's a guy who knows what he's talking about. I was beginning to think I was the only one.

Billoughsby's picture
Billoughsby
5091 pencils

-lurking troll alert-

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

zhangcuihaoyun's picture
zhangcuihaoyun
43 pencils

like

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