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Agency: 
Published/Aired: 
December 2011
Description: 

Every child and his parents and grandparents know the brand Caran d'Ache. The illustrated crayons campaign reminds them all what it is they love or used to love about Caran d’Ache: The sheer joy of creating that on some level everyone can relate to.

Let it Out.

Advertising Agency: Wirz/BBDO, Zurich, Switzerland
Creative Director: Philipp Skrabal
Art Director: Paul Labun
Graphic Designer: Katja Schlosser
Illustrators: Isabelle Bühler, Paul Labun

Comments (5)

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Highest Rated

Austin Video Production's picture
Austin Video Pr...
Activity Score 1274

Nice. It grabs your attention.

certaintly's picture
certaintly
Activity Score 3994

very nice, very appealing
but this idea has been done soooooooo many times.
with very similar executions

sacrilegend's picture
sacrilegend
Activity Score 3392

Couldn't agree more. The line also bores me to tears.

salil.sharma's picture
salil.sharma
Activity Score 2428

Outstanding ! Excellent Art , Execution & Copy ! Perfect Job Guys !

Designer Don't Do Different Things
They Do Things Differently

kleenex's picture
kleenex
Activity Score 43434

Winner!!!

Austin Video Production's picture
Austin Video Pr...
Activity Score 1274

Nice. It grabs your attention.

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