10 comments

TRICKY's picture
TRICKY
3954 pencils

usualy girls like it hot ..in this case for cool girls ...chic

The man who stops advertising to save money is like the man who stops the clock to save time

DarkSide's picture
DarkSide
1066 pencils

WOW!!! The metaphor idea of using the energy drink as battery's!!! Cool!!!
I wonder: How come nobody thought of this before?!

(Are the 3 other girls the same in different shots?)

puppiepoppy's picture
puppiepoppy
1634 pencils

Gatorade done it before, using the bunny! What's so WOW about this campaign???

DarkSide's picture
DarkSide
1066 pencils

WOW of sarcasm...
this idea is as old as the invention of the press...

thirty6chambers's picture
thirty6chambers
1464 pencils

Spark's energy drink cans are made to look like batteries. now that's a lot cooler.

Punch's picture
Punch
612 pencils

Como recurso: no hay nada nuevo. Como detalle en la dirección de arte: Espectacular.

"Aquí también se opina en español y em português".

"no silencies lo que no sabes expresar".

Renan's picture
Renan
64 pencils

i still believe that a great idea is better than a great art direction..

raverus's picture
raverus
1476 pencils

without good art direction the idea never speak loud....

raverus's picture
raverus
1476 pencils

PS2? hahahah

fractalrene's picture
fractalrene
1504 pencils

Whoa, impressive art direction. A basic idea, true, but masterly done.

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