Ads of the World

Ads of the World™ an All Creative World site

Capitulo VII: Mario

Capitulo VII: Mario
Your rating: None Average: 8.2 (24 votes)

Time may change some things.
But your music remains the same every saturday at 5pm on 95.7fm.

Advertising Agency: Grupo Novel, Santo Domingo, Dominican Republic
Creative Director / Art Director: R. Muñoz
Illustrators: R. Muñoz, E. Bido
Published: December 2008

8 Comments

NatalieM's picture 1693 pencils

Ah, I get it. So, Capitulo plays 80s music, huh? Clever!

STRTLRS's picture 1590 pencils

Great art direction on these. Copy could use some tweaking.

Saludos a mi gente en DR y "la nota diferente"!

www.storytellerscreative.com

..............................................

‎. . . . . .. . . . . . . . . . . ,.-‘”. . . . . . . . . .``~.,
. . . . . . . .. . . . . .,.-”. . . . . . . . . . . . . . . . . .“-.,
. . . . .. . . . . . ..,/. . . . . . . . . . . . . . . . . . . . . . . ”:,
. . . . . . . .. .,?. . . . . . . .......... . . . . . . . . . . . . . . . . . . .\,
. . . . . . . . . /. . . . . . . . . . . . . . . . . . . . . . . . . . . . ,}
. . . . . . . . ./. . . . . . . . . . . . . . . . . . . . . . . . . . ,:`^`.}
. . . . . . . ./. . . . . . . . . . . . . . . . . . . . . . . . . ,:”. . . ./
. . . . . . .?. . . __. . . . . . . . . . . . . . . . . . . . :`. . . ./
. . . . . . . /__.(. . .“~-,_. . . . . . . . . . . . . . ,:`. . . .. ./
. . . . . . /(_. . ”~,_. . . ..“~,_. . . . . . . . . .,:`. . . . _/
. . . .. .{.._$;_. . .”=,_. . . .“-,_. . . ,.-~-,}, .~”; /. .. .}
. . .. . .((. . .*~_. . . .”=-._. . .“;,,./`. . /” . . . ./. .. ../
. . . .. . .\`~,. . ..“~.,. . . . . . . . . ..`. . .}. . . . . . ../
. . . . . .(. ..`=-,,. . . .`. . . . . . . . . . . ..(. . . ;_,,-”
. . . . . ../.`~,. . ..`-.. . . . . . . . . . . . . . ..\. . /\
. . . . . . \`~.*-,. . . . . . . . . . . . . . . . . ..|,./.....\,__
,,_. . . . . }.>-._\. . . . . . . . . . . . . . . . . .|. . . . . . ..`=~-,
. .. `=~-,_\_. . . `\,. . . . . . . . . . . . . . . . .\
. . . . . . . . . .`=~-,,.\,. . . . . . . . . . . . . . . .\
. . . . . . . . . . . . . . . . `:,, . . . . . . . . . . . . . `\. . . . . . ..__
. . . . . . . . . . . . . . . . . . .`=-,. . . . . . . . . .,%`>--==``
. . . . . . . . . . . . . . . . . . . . _\. . . . . ._,-%. . . ..`..

darth_darkcape's picture 100 pencils

I like this but why is the entire campaign using only video game references.... that i don't get.

Guest's picture

In my openion: because back in the 80's the only methods of "private entertainment" are the portable game consoles named "game & watch" and your magnetic-tape-based "walkman".

Now, the sound of these "game & watch" things was really poor & monotonic. It only consisted of sound fx for what the character itself is doing from jumping to grabbing an object.. etc, so for one to be truly immersed & isolated he has to put his headphones with his personal music on.

By time, music attaches to the visuals of the game, and one brings another, meaning if you see the character you used to play for endless hours, you'll definitely remember the music. These were iconic game characters back then, Donki Kong, Supers Mario.. etc.

That's what I think. Have a nice day. :)

Marwan Ragheb

Jorgenrique's picture 24 pencils

Nice

Guest's picture

i love it

unmanman's picture 120 pencils

greetings

lovely. the message is very strong.

ga ga goo goo ga ga...

Garlos Sánchez's picture 47 pencils

Great art direction!

Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more

Do you need a great new logo?

If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.