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Canyon

Published/Aired: 
October 2006
Description: 

You'll never be too far away.

Advertising Agency: DDB, Milan, Italy
Creative director / Copywriter: Vicky Gitto
Art Director: Massimo Valeri
Photographer: Pierpaolo Ferrari (BLOB)

Comments (13)

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Highest Rated

machoman's picture
machoman
Activity Score 40

I went on and on looking the ad, desperately looking for some detail I must have forgotten...
Instead, I was wrong. The ad was just that.

RIP (let it rest in peace, better if in a dustbin)

scarfinati's picture
scarfinati
Activity Score 843

benefit is there but --

Zzzzzzzzzzzzzz

mikelite's picture
mikelite
Activity Score 1031

wow, what's the point of this?

fersvax's picture
fersvax
Activity Score 1239

The point is to show gigantic SUV's (perspective is sooooo bad).

FER.

scarfinati's picture
scarfinati
Activity Score 843

Youre kidding right.

Its a 24 hour roadside assistance ad. It makes the point with the visual its just about as compellling as watching paint dry.

jennywhx's picture
jennywhx
Activity Score 1142

remind me of google earth, especially the new streetview feature "you'll never be too far away" cause we are watching you (peeping you)from somewhere of the world that VERY near you.

ha. Nice photography tho.

mowitsch's picture
mowitsch
Activity Score 84

nice photography?

william_wang's picture
william_wang
Activity Score 14

The strategy is clear, but the idea is so ordinary.

popdistortion's picture
popdistortion
Activity Score 1592

Worst Audi ad in ages. And again... Italy.

adthtsucks's picture
adthtsucks
Activity Score 56

on wht standard did u choose this ad for ur blog? i think u r insulting others whose gud works are also displayed in the same place.

godfather's picture
godfather
Activity Score 131

it's a stock photo with a bad art direction. not good for audi and ddb. bad work guys

Joe76's picture
Joe76
Activity Score 772

I have to say... it´s boring

djakuza's picture
djakuza
Activity Score 517

welcome to marlboro country :)

machoman's picture
machoman
Activity Score 40

I went on and on looking the ad, desperately looking for some detail I must have forgotten...
Instead, I was wrong. The ad was just that.

RIP (let it rest in peace, better if in a dustbin)

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