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Statues, Columbus

Agency: 
Published/Aired: 
February 2011
11153
Description: 

The Canon Powershot S90 is a thin, light and compact camera, recommended for people who want better quality photographs, every time. Its optically stabilized zoom feature results in sharper photographs that are much richer in detail. Our campaign is directed at tourists, one of the main targets for the Powershot S90, for whom this feature is of great use. To demonstrate the stability that this camera offers, we show statues taking pictures of each other.

Print advertisment created by FCB, Brazil for Canon, within the category: Electronics, Technology.

Canon PowerShoot S90
With optical image stabilizer

Advertising Agency: Giovanni+Draft FCB, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Benjamin Yung Jr
Art Director: Henrique Del Lama
Copywriter: Marcelo Jun Sato
Photography: Shooter Stocky

Comments (8)

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Highest Rated

rajesh_keyaar's picture
rajesh_keyaar
Activity Score 236

Good work....

TiltedChairCreative's picture
TiltedChairCreative
Activity Score 513

Wow, these are really funny. I like them all a lot.

shutupandgrind's picture
shutupandgrind
Activity Score 27

Usually I hate these kinds of ads, but this one is very effective.

luispiter's picture
luispiter
Activity Score 2756

Nice... Good work

Jonattan's picture
Jonattan
Activity Score 70

seen it somewhere..

Just do it

jackblack's picture
jackblack
Activity Score 2355

Funny.

rajesh_keyaar's picture
rajesh_keyaar
Activity Score 236

Good work....

bebelads's picture
bebelads
Activity Score 10

funny image

Glut's picture
Glut
Activity Score 3935

funny? creative?

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