Cancer Aid & Research Foundation: Rope
Passive smoke kills your dearest ones first.
Advertising Agency: DRAFTFCB+ULKA, Mumbai, India
National Creative Director: K S Chakravarthy
Creative Director: Haresh Moorjani
Art Director / Copywriter: Balakrishna Gajelli
Illustrators: Balakrishna Gajelli, Pushpa Gadre
10 Comments
Same thing been done over and over again. This is just another execution.
why black & white?
outsmart me, if you can
better than that O&M lame - that dead horse shite!
they showed me a picture & i laughed
dignity has never been photographed
better than that O&M lame - that dead horse shite!
they showed me a picture & i laughed
dignity has never been photographed
Alvin...You do realize that you just summed up advertising in general, right?
Good anti smoking promotion
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
This comic style fictionalises the danger and could make smoking seem cool
simple yet effective..........
Nicely executed...good shock value
Awesome stuff. Very evocative. And scary also in a way for smokers! :-)