Cancer Aid & Research Foundation: Knife
Passive smoke kills your dearest ones first.
Advertising Agency: DRAFTFCB+ULKA, Mumbai, India
National Creative Director: K S Chakravarthy
Creative Director: Haresh Moorjani
Art Director / Copywriter: Balakrishna Gajelli
Illustrators: Balakrishna Gajelli, Pushpa Gadre



13 Comments
very good smokes synthesis
The illustration transition from smoke to the knife luks neat...gud style
the transition of illustration from smoke to knife looks neat.... nice
Awesome idea!
thats a leap in the execution. Brilliant work.
Effective! Nice stuff.
Quite difficult to see smoke going down.
veeeeeeerrrrrrry excilent ad
Seems to be oneman's show ......nice execution.
it's typical passive smoke ad...nothing new afterall
Awesome it is....... Really Meaningful ads.......
Great.......
Regards,
Naresh
Really !! really !! awesome work !!
Live with Passion
Damn neat. Style is amazing. Very effective.