Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More
We want your brains!Check out the AotW-R Creative Competition
Deadline extended till Dec 15!
Subscribe
Canadian Prairie Toyota Dealers: Sheep
Now in the Prairies. The urban-inspired, 2009 Toyota Matrix.
Advertising Agency: Venture Communications, Toronto, Canada
Creative Director: Jon Mychajlyszyn
Art Director: Brad Van Schaik
Copywriter: Klint Davies
Graphic Design: Marcelle Faucher
Published: July 2008
Comments
Yik !!
Baaaaaaaaaaaaad!
Ewe could have bought some better retouching.
or at least some decent stock shots to cobbles together
More sheep cliches anyone?
www.jpmountford.com
Are they trying to pull the wool over our eyes with this?
Who cares its funny.
Hahahaha, I LOVE this campaign.
No fan
I find this announcement not very saleswoman.
http://www.coupsdepub.com/
i don't get it, is it some canadian joke? is the sheep urban because it has that comb thing? like... peasants don't comb their hair or what?
If you don't know much about hip hop, you probably won't get it. All of the elements they added to the animals are cliches of the rap/hip hop style, thus tying in the "urban" idea. I think it will totally work for the gen y'ers.
izmild
http://uniquetvcomm.blogspot.com
good idea...
Er. Ewe suck.
Because car ads that don't show the car have such a long, excellent track record. Look how well it worked for the Infiniti Q45.
--
DTA
the art direction is "ok" at best and concept is horrible and the copywriting is vanilla (bland).
all in all 4 out of 10.
ok, the execution is poor but i still find this really funny. i think it appeals to the target audience or/and anyone with a hiphop background.
Sorry Jonaskys but WHO EXACTLY IS THE TARGET AUDIENCE OF THIS AD???
Obviously I'm not but I would like to find out who it was aimed at...
Thanks for explanation!
L.
hahahahaa
I think the ad was well done. Though the use of stereotypical hip-hop themes is kinda getting tired, I think the use here was eye-catching and spot on.
"The night of the living sheep massacre"
****:) why so serious? ****
love the campaign...gr8 idea!
Post new comment