Campbell's Real Stock: Beef

Advertising Agency: Y&R, Auckland, New Zealand
Creative Director: Vaughn Davis
Creatives: Matt Sellars, Cory Bellringer, Danny Brown
Photographer: Julie-Maree Southen
Retoucher: Sean Collier
Group Account Director: Paula Kelly

16 comments

SoCH_TO's picture
SoCH_TO
955 pencils

Nice Idea!!

Live with Passion

knockout3's picture
knockout3
56 pencils

cool idea, nice shots

alexander_bickov's picture
alexander_bickov
3279 pencils

I care about my health and I dont eat meat. But idea is good

Guest's picture
Guest

ya paso de moda eso de hacer formitas con el producto po wn, es como de chilesat en el 91´

Guest's picture
Guest

que tontera lo que dices.

scarfinati's picture
scarfinati
836 pencils

This is not a campaign. Its just slightly clever way of twisting the packaging...

how doest that make it any more real? sorry it doesnt.

everartz's picture
everartz
7611 pencils

i thought these are the horns of the devil :D
nice work

| Everartz |

danvertising's picture
danvertising
50 pencils

so did i

Sephi's picture
Sephi
139 pencils

what's the idea?ha?

I only saw a pair of oxhorn

Guest's picture
Guest

is there any un natural beef?
any 1 can make 1000 ideas but
its difficult to make a good stategy

Mosaddaq's picture
Mosaddaq
71 pencils

coooooooooooool !

impossible is nothing !

CurryJ's picture
CurryJ
955 pencils

Look at the idea, dude!

================================================
I think; therefore I am

satpal's picture
satpal
142 pencils

first good ad of my monday. So I comment.

Guest's picture
Guest

Me too, I thought that were a devil horns, since I read Beef, btw nice idea

Guest's picture
Guest

just plain good

Guest's picture
Guest

shouldn't of put the logo in corner. all info already visible on pack.

i'm so over visual puns.

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