Campbell Care Plumbing, Heating and Air: Bath

Is your furnace winter-ready?

Advertising Agency: Immersion Creative, Vancouver, Canada
Creative Director: Mike Catherall
Art Director: Seann Einerssen
Copywriter: Mike Catherall
Photographer: Rosie Hardy
Published: January 2011

14 comments

morse's picture
morse
15972 pencils

The message is there but they could've taken the idea further. This is too obvious.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Laymie's picture
Laymie
27 pencils

I like it. Her facial expression is great. The message is clear and the ad feels quirky and friendly.

luispiter's picture
luispiter
2756 pencils

its confused... i dont understand

TiltedChairCreative's picture
TiltedChairCreative
513 pencils

How are you confused? The furnace went out in winter and she's freezing on account of it. About as straight-forward as they come.

shahidali's picture
shahidali
4069 pencils

Seems too forced. Beware: Viewers, may by chance, use their rational.

shahid

TiltedChairCreative's picture
TiltedChairCreative
513 pencils

About as expected as they come. Portfolio I idea.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

Canadians have a obvious view towards humor, for an american audience, its very forced, can't speak for the Canadians though...'eh

everartz's picture
everartz
7613 pencils

so on which side are you my friend? ;)

| Everartz |

rakhal's picture
rakhal
141 pencils

Copy is not needed....I think

everartz's picture
everartz
7613 pencils

spooky yet i love the looks of it!!

| Everartz |

LeeHarvey's picture
LeeHarvey
3045 pencils

I'd love to see those rock-hard nipples!

Billoughsby's picture
Billoughsby
5091 pencils

...and that's another reason to like it. Thanks.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Coolray's picture
Coolray
2 pencils

I think it's a great ad but I would want the logo and contact info to be more noticeable.

RadoubleJu's picture
RadoubleJu
100 pencils

there is no roof in her house???c'mon one can see its too forced!!

yet empty

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