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Advertising Agency: BBDO, Cape Town, South Africa
Creative Director: Ivan Johnson
Art Director: Quentin Arendse
Copywriter: Warren van Rensburg
Illustrator: Quentin Arendse
Released: April 2007
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12 Comments
Looks like they're trying to make the best out of a low budget brief.
Doesn't cut it for me.
>>>> That's not an ad. THIS is an ad.
Burp.
OK...so what else?
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There Is New Shit Under The Sun. There are still BigBadFatMadafaka ideas.
Love it! Very creative. Look closely and the full word is "small"
Varat
http://www.puerhcha.com
Answers the brief.
Just not very memorably.
>>>> That's not an ad. THIS is an ad.
http://adsoftheworld.com/forum/exhibition/having_trouble_trying_to_see...
Bad comments like our campaign...laughs....
Hmm it's almost as if they stole your idea... exact same concept for the same type of client... and almost identical art direction....if it's the case it's pretty cheap.
Agree totally Stig. Something reeks here.
>>>> That's not an ad. THIS is an ad.
clap clap clap! i like it.... no i love it...
| Everartz |
This series is like a 1st year student element study. Its not horrible, just not exciting
Wasn't there recently a very, very similar campaign that involved big words wherein smaller words (like 'flea' in fleamarket, or something) were made miniscule? This feels exactly the same - just reversed.
Not sure if this would be enough to get me to visit Cameraland.
Clean type, cute idea on all three ads.