Traffic jam

Agency Network: 
May 2016

Print advertisment created by FabraQuinteiro, Brazil for Caloi, within the category: House, Garden.

The speed average of a car in a big city is 15 km/h, while the speed average of a cyclist on a race is 40 km/h.
Ever since Caloi was founded, thousands of Brazilians dream, have fun and live unforgettable moments on top of two wheels. Pedaling is good for the heart and for the soul. And with all these 110 years in mind is how we celebrate our anniversary.

Advertising Agency: FabraQuinteiro, São Paulo, Brazil
Creative Director: Paschoal Fabra Neto
Art Director: Bruno Cirello
Copywriters: Ricardo Frezza, Hildebrando Neto
Illustrator: Mauricio Pierro

Comments (9)

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Guest's picture

gorgeous art direction

Guest's picture

burros! 100 anos de escolhinha de ingles gratis pra voces.

Guest's picture

Translator better need you.

Blinvers's picture
Activity Score 81

Good ilustrations and nice concept.

theoldman_son's picture
Activity Score 317

Even if that is an error (which honestly I couldn't find), I'm sure it's not that relevant. I think you're missing the point here. This is a website to judge advertising, not grammar... I like the idea and the art direction is really nice.

partially_impartial's picture
Activity Score 91

Are you saying that copywriting is not part of advertising? I think grammar can make or break.....

Guest's picture

nice it

just write's picture
just write
Activity Score 653

I liked it it's simple and amazing... and no doubt very effective...

Guest's picture

Very nice! Pretty cool.