Çalık Denim: Denim Is Our Only Savior, 2

Denim Is Our Only Savior

In a future where resources are scarce and humanity struggles to survive mankind looks to denim for salvation. Now, Çalık Denim, a denim manufacturer based in Turkey that trades worldwide, is making a commitment to the future by implementing a green strategy for its denim production.

Advertising Agency: RDB CG, Istanbul, Turkey
Creative Director: Tolga Özbakır
Copywriter: Selin Hamamciyan
Photographer: Emir Sarisac
Published: December 2011

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4 comments

Jaap Grolleman's picture
Jaap Grolleman
7006 pencils

Not too sure about the payoff, seriously, 'our savior'? But wicked photography, love that.

Hadrons's picture
Hadrons
5707 pencils

bad copy & concept. cool photograph.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

mr.x's picture
mr.x
944 pencils

Denim is our only saviou? Really? Weak and false. This concept is soooo forced.

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

great photo. no ad

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