California Lottery 25th Anniversary: Confetti

Birthdays. Jackpots. We don't do small.

Advertising Agency: Alcone Marketing Group, Irvine USA
Creative Directors: Luis Camano, Carlos Musquez
Sr. Art Director: Jason Penning
Art Director: Justin Wright
Copywriter: Cameron Young
Retoucher: Graphic Industries
Published: January 2010


ek kanya's picture
ek kanya
814 pencils


am an advertising junkie | read my flog at

micheline's picture
46 pencils


: l

ivan's picture

Guys, please be more expressive! Thanks for your understanding.

Ivan Raszl, admin of AotW

Adaddicted's picture
3435 pencils

give'm erasers instead!


mikeelrapido's picture
1929 pencils

Ivan, I will comment this ad - idea is very nice, but execution is simply boring.. And this is poor photoshop.


Phil Lestino's picture
Phil Lestino
1686 pencils

Ok Ivan...The poppers look like oil drums or toxic waste containers..this would have been better with fewer paper streamers and more 'movement'.
This is not convincing or the way I still can't get a profile picture up on this site.

sirvan's picture
29870 pencils

"gah" = really? I can't believe how bad this Photoshop is!



"I love some things, and don't love some other things."

michelangelo's picture
660 pencils

I can offer photoshop 101

michdec's picture
440 pencils

Oh! I thought the poppers were drums. Even if the photoshop was better I'm not sure the idea of giant poppers really excited me.. It doesn't make me think of a big jackpot

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