Agency Network: 
November 2010

Print advertisment created by Wax, Canada for Calgary Farmers' Market, within the category: Retail Services.

Fresh all winter.

Advertising Agency: WAX, Calgary, Canada
Creative Director: Joe Hospodarec
Art Director: Brian Allen
Copywriter: Stephanie Bialik
Photographer: Ken Woo

Comments (15)

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Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

I don't really see a link to winter but this must be the prettiest art around mushrooms ever in an ad. Lovely.

HappyHour's picture
Activity Score 2381

Yea, snow-covered landscapes remind me much more of summer.

thedesignaddict's picture
Activity Score 5403

I totally see the link to winter. The fresh mushrooms photographed to look like a winter landscape. Nice and simple communication.

Roger Keynes's picture
Roger Keynes
Activity Score 5498


The Jobless Writer
Will Think for Salary

Billoughsby's picture
Activity Score 5144

It's a fabulous-looking series. If it evokes winter for you, that's nice.

That's it.

Cesar Hector's picture
Cesar Hector
Activity Score 217

I love this whole campaign.

Guest's picture

Uh... hello!!! No connection to winter? What about no leaves, no grass or signs of green anywhere? It looks pretty much like winter to me. You don't need snow for that matter.

Guest's picture

So you're saying Britney Spear's va-j-j makes you think of winter. Oh you poor dear child!

Guest's picture

Not a success, no winter elements at first sight

AssassinX's picture
Activity Score 1329

This is also my favourite in the series.

Guest's picture

good idea

Chetan Joshi's picture
Chetan Joshi
Activity Score 19

i can see the winter and the chill well executed....

Cheerriiee's picture
Activity Score 952

Nice campaign!

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Canadian winter, Plutonian winter or nuclear winter, whichever way you look at this campaign it's a winner.

Write a wise saying and your name will live forever – Anonymous.

manumartin5's picture
Activity Score 1196

clean and neat creative.