Calgary Farmers' Market: Kiwi
Fresh All Summer.
This poster & print ad campaign was designed to compliment the ‘Open all winter’ series:
http://adsoftheworld.com/media/print/calgary_farmers_market_tomatoes
http://adsoftheworld.com/media/print/calgary_farmers_market_pear
http://adsoftheworld.com/media/print/calgary_farmers_market_carrot
http://adsoftheworld.com/media/print/calgary_farmers_market_banana
Advertising Agency: WAX, Calgary AB, Canada
Creative Director: Joe Hospodarec
Art Director: Brad Connell
Copywriter: Tim Anderson
Photographer: Ken Woo
Published: June 2010



15 Comments
Somebody forgot to wax :)
fresh idea good cmpain
La idea no és nova, però la campanya està xula.
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
it's probalbly fresh, but it dosen't smell good...
sad execution
Looks pretty happy to me.
Like as happy as a kiwi in a thong.
El kiwi tanga
--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor
Done in the 90's...
Sorry can't find the link but I've got it in an old Ad mag at home :-)
very similar to this :
http://www.coloribus.com/adsarchive/outdoor/swiss-potatoes-bikini-7507...
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
Except, 1) that's not an ad. And 2) that's been poorly executed.
1) it IS an ad, and 2) the execution is excactly the same
GiBo
I'm sure when they were coming up with this campaign they purposely ripped off the potato ad? (I think that's what it was for) that ran in July 2005 in a swiss newspaper (business sector to be exact) that most likely nobody saw. I'm sure that's exactly how it happened. It's stupid comparisons like this that do bring down this website.
Wax did not rip this ad off, everything they do looks like this.
Yeap, it is the 2434535th campaign from them with big modified fruits. Please, exlore new ways, leave the secure place.
love it