Advertising Agency: Wax, Calgary, Canada
Creative Director: Joe Hospodarec
Art Director: Joel Arbez
Copywriter: Saro Ghazarian
Photographer: Jean Perron
Published: June 2008
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10 Comments
In my country, we do not like sprouted fruit. We throw it away. But hey.....who are we?
Irish?
-SCRATCH 'N' SNIFF
this doesn't say fresh as much as genetically mutant.
www.danielglezmilan.blogspot.com
agree, it looks just weird, i dont think it works
www.danielglezmilan.blogspot.com
I really like the idea. But is true that its not expressing freshness.
(what is fresh is the idea itself... no doubt)
great way of saying "go screw yourself".
I like.
the only thing i get from this is that this looks really ugly.
When my fruit and veg start to sprout growth, I know it's time to throw them out. This isn't showing fresh to me.
"I vote for the art"
withalltherespects
boring