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41 comments

Guest's picture
Guest

and as sideeffect you can get superhuman strength. cool picture with wrong message. 1 point.

Guest's picture
Guest

oh, come on...

CreativeForces's picture
CreativeForces
10 pencils

very nice

everartz's picture
everartz
7611 pencils

this is seriously good.. love it, love that message the art... everything...

| Everartz |

Guest's picture
Guest

I laughed my ass off. Winner! Please make two more ad´s like this!

Guest's picture
Guest

Very funny. I liked it.

premc's picture
premc
917 pencils

fine !

radical

rolling.stone's picture
rolling.stone
2740 pencils

bang on target

easy to understand for other than advertising professionals

this is something which creatively meets the purpose.

easily stretchable and can be convert into campaign

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~ Quite obviously, I have gathered no moss ! ~

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~ Quite obviously, I have gathered no moss ! ~

kergu's picture
kergu
6785 pencils

good! very good

Guest's picture
Guest

Guys don't bullshit. Nothing great about this work.

corndogfuneral's picture
corndogfuneral
1053 pencils

You could argue the idea is good. You cannot argue the execution is.

vaoleo's picture
vaoleo
81 pencils

jejeje, que bien

Brainsugar's picture
Brainsugar
1580 pencils

Is it because of our different culture, that you find this idea good?
It is a student one!
"Old people can now throw away young people" is a good idea?

It's not a simple idea, it is a simplist idea..

Guest's picture
Guest

¿Old people can now throw away young people? This makes reference from when son and dad used to play like that. Many years after they can keep playing like that because dad bones are very strong so he has no problem playing like that with his son, even if he is 40 years old. Thats why the copy says "dont let brittle bones get in the way". Not fantastic but very good.

Guest's picture
Guest

You didn't get anything of this one!
You're the simplist.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Yep, that'll do.

Nicely done.

Guest's picture
Guest

te-he :]

Alami's picture
Alami
46 pencils

good job...

Mantufayo's picture
Mantufayo
580 pencils

Good One!

Guest's picture
Guest

NO ESTÁ BUENO.

Guest's picture
Guest

Roger that!

Guest's picture
Guest

Niiiiice.

Ad_me's picture
Ad_me
80 pencils

should do well. intereresting take on old claim.

Comxanh's picture
Comxanh
14 pencils

Good....

Guest's picture
Guest

Done....by a brand of milk

Guest's picture
Guest

Hmmmmm...........

Guest's picture
Guest

JWT Singapore did something similar for KRAFT.

Guest's picture
Guest

I'm sure JWT Singapore has done all possible scam for any possible client.

Guest's picture
Guest

Lovely! :)

Blair Semenoff's picture
Blair Semenoff
651 pencils

hahahahhhaaaah

Guest's picture
Guest

I don't get the copy...get in the way of what?? child molesting?

Guest's picture
Guest

I don't get the copy..get in the way of what?? child molesting?

puppiepoppy's picture
puppiepoppy
1636 pencils

The line is odd.

'Get in the way'??? How come? It's not like common to see old folks throwing their adult son. So, why is that line?

aaron.ovadia's picture
aaron.ovadia
22 pencils

This uses a fresh sense of humor, I like it.

Guest's picture
Guest

The ideas is so 2004,...can't win!

Emran Hayat's picture
Emran Hayat
832 pencils

it made me smile.. i loved it

Creativity is a natural extension of our enthusiasm

Guest's picture
Guest

Nice!! send it to CANNES

from cheekoo2971

Guest's picture
Guest

bad copy.....

Guest's picture
Guest

too cold for this warm message....

Guest's picture
Guest

Strong bone or strong muscle?? it's different.

Guest's picture
Guest

#Strong bone or strong muscle?? it's different.#

I think the consument can see the tagline that clearly said "Don't let brittle bones get in the way."
and the product is a milk for a bone supply!

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