Swimming fishes leap freely across the vast sea. So will your thoughts.
Advertising Agency: Handsome Creative, Shanghai, China
Creative Director / Art Director / Copywriter / Photographer: Handsome Wong
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10 Comments
this one is nice
clean ad
Brain numbing, ugly shit.
Add insult to injury then burn the candle at both ends.
:: Put your ears against the ground so i can walk over what you heard::
how handsome you are?
zen...
nice and clean. probably nice line in chinese as well.
The most confident chinese creative in the market. He'll call himself Handsome.
www.michaelwongcc.com
Done:
http://designarchives.aiga.org/entry.cfm/eid_170
The lines come from a Zen poem. It usually refers an open space (vast sea, open sky) where you can apply your talent. It works for the audience, but off target as copy for a bookstore.
Sweet and poetic. This will connect very well with book lovers...
SPEAKING ABOUT POETRY IN ADVERTISING...VERY LESS ADS MAKE YOU FALL IN LOVE WITH THEM.... WAT CAN I SAY I LOVE IT
works well for someone who understands the sentence, but it is not very too impressive, I probably will forget I saw this before in few hours time after I close my browser.