CAF onlus - Center for mistreated children and families crisis: Balloon

CAF onlus - Center for mistreated children and families crisis: Balloon
Average: 6 (38 votes)

Caf gives back to abused children the lightness of childhood.

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Head of Art: Francesco Fallisi
Copy Supervisor: Simona Angioni
Art Director: Letizia Bozzolini
Copywriter: Livia Cappelletti
Account Supervisor: Lilli Guacci
Account Executive: Vito Plantamura
Art Buyer: Virginia Salvucci
Photograoher Agent: Multi
Photographer: Marco Cremascoli
Published: October 2009

13 comments

janed's picture
100 pencils
janed

like the photograph... not so much the idea. its too force fit.

Marlus Lau's picture
1799 pencils
Marlus Lau

I find the idea great, the execution is ok.

LeeHarvey's picture
3067 pencils
LeeHarvey

Caf gives back to abused children the lightness of childhood. Shouldn't that be Caf gives back the lightness of childhood to abused children? Anyway, it's a pretty picture, concept is okay.
(another 7/10, I must be getting old.......)

Juan Cabral's picture
713 pencils
Juan Cabral

My grandmother would love this. I am showing it to her.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Chopper's picture
1015 pencils
Chopper

Smart balloon?

Guest's picture
Guest

hahaha!

J Designer's picture
2420 pencils
J Designer

aw i like it. its sad. i feel sorry for the poor little girl.

silvi's picture
4172 pencils
silvi

I feel sorry for the client.

Guest's picture
Guest

Love it!

Guest's picture
Guest

i love the way bodycopy is written.

kgeiger's picture
6767 pencils
kgeiger

I just hope that line works better in Italian.

rolling.stone's picture
2740 pencils
rolling.stone

liked it very much

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rits's picture
74 pencils
rits

nice!!!