CADD: Car

Don't let the drink drive you.

Advertising Agency: JWT, Delhi, India
Chief Creative Officer: Bobby Pawar
Executive Creative Director: Priti Kapur
Senior Creative Director: Kishaloy basu
Art Director: Kunel Gaur
Copywriter: Sayantan Choudhury
Account Director: Preetika Mohan
Illustrator: Nithin Rao Kumblekar
Published: April 2012

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9 comments

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

The copy is just what it says - but what a stunning visual.

karruza's picture
karruza
290 pencils

great visual, but there's no strong "don't drink" impact for me

everartz's picture
everartz
7611 pencils

art direction winner..

| Everartz |

Nike Diesel's picture
Nike Diesel
13339 pencils

You mean the illustration is winning :)

observant vicky's picture
observant vicky
194 pencils

they only want to win lions nothing else...

salil.sharma's picture
salil.sharma
2278 pencils

color combination, 3d mesh, detailing
every thing is awesome.

JWT GUYS YOU ALL ROCKING
I LOVE IT.

Blue Apple's picture
Blue Apple
120 pencils

Not just bad it's Very Bad...

zen_cah's picture
zen_cah
72 pencils

nice art but nothing related to the message. why use this execution for such message?

vlads's picture
vlads
539 pencils

art direction prize!

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