Cadbury Lunch Bar Man Size
Advertising Agency: Publicis, South Africa
Creative Director: Kady Winetzki
Art Director: Chris Lesser
Copywriter: Paul Burgess
Illustrators: George Greyling, Julian Dowl
Published: 2009
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Comments
Considering it is South Africa it makes sense.
I think this water is somehow weird, but it's interesting.
god this is bad...
i thought it was a student joke at first
Quite really.
Feels like a cheap pun. Somehow arresting at the same time.
Why is the Copywriter in the credits?... Not creative... Bad Art Direction, worst execution... I'm giving you a star because you guys sold that to Cadbury
It's always a team effort, copy or not.
ps- I f@ckin' love it.
FREELANCE www.jackadamson.blogspot.com OR JOIN ME ON FACEBOOK www.facebook.com/CrackerJackMedia
you mean "I faking love it" right ?
Freelances love any crap. They would sell their mother to get hired.
;)
Ya know it pork_beater
;)
FREELANCE www.jackadamson.blogspot.com OR JOIN ME ON FACEBOOK www.facebook.com/CrackerJackMedia
maybe you but not the majority, some freelancers make more money when they work home. It depends only of our talent.
So copywriters only get credit when there are words? So copywriters never have actual ideas? They never conceptualize? Only art directors come up with the ideas? Wow.
How is it that nobody has mentioned that it is just plain borrowed interest from the Jaws movie poster poorly rehashed as a bad ad concept.
http://images.themoviedb.org/posters/14157/jaws_dts_hires.jpg
uhm we all knew that?
Quite really.
Wow!!! you're a GENIUS!!!!
--
Observo y vivo
http://gualcor.blogspot.com
are you new here?
Hate to tell you all, reading the comments before there was no sign that people realized it was borrowed interest. Especially with commments like the "I think this water is somehow weird, but it's interesting" and "Feels like a cheap pun. Somehow arresting at the same time."
The fact that until I said something noone flat out called it bad borrowed interest tells me that people didn't realize it. Especially since it should have been comment number ONE.
If you are going to put people down maybe you should read all the comments instead of just acting like you are a witty know-it-all. Just proves to me that all you all want to be is rude, not helpful on the commentary.
You are right! it looks so familiar. Nice but borrowed idea.
Me likes!
Jaws eating a candy bar in a fish tank (bad water line for the ocean)... not good.
But it looks nice.
<--------SexInAds-------->
http://sexinads.tumblr.com
I don´t get it
No wonder you don't see the idea as it is very small. MAN SIZE bar - sharks love to eat men. That's all. Sorry.
But with the Gorilla TVC it would be a nice campaign. Both include animals and both are (almost) nonsense.
the water line seems like it's shot from a fish tank, but I see the direction..
simple.
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
waist
Does it hurt?
:::MARK3R:::
What???
And then GOD said...
Let there be creativity!!!
It could be good if we were in 1980
It could be excellent if we were in 1970
It could be awesome if we were in 1960
But nowadays...
even though there are plenty of white sharks in South Africa, pay attention that Jaws took place in Amity Island NEW ENGLAND
Next Alien?
sincerely speaking i think the idea is catchy.