Cadbury Bournville: Oscars
It has been alleged that some people achieve greatness only to treat themselves to a Bournville Little knowing that this is when the really hard part begins. Because the science of making Bournville comes second only to the art of eating it. You never gobble up a Bournville, you take time out to gaze at it lovingly. You break it like it were bad news - gently. Hear the 'snap' but don't ask why, one day you'll know. Get lost in the aroma even before the thought of eating crosses your mind. Lastly, ask yourself 'Have I earned it?' If the answer is yes, welcome. Welcome to the good life.
Advertising Agency: Ogilvy & Mather Advertising, Mumbai, India
Creative Director: Siddhartha Dutta
Art Director: Siddhartha Dutta
Copywriter: Manoj Shetty
Illustrator: Master Blasters
Published: January 2009


11 Comments
nice art direction. the only good point.
shahid
Ivan, I think there might be a problem with the website. Or perhaps, it's just me. The thing is I've been trying to sign in since a few days, but I could not. Thankfully, I managed to now. And yes, if you are wondering, I did check my caps key :)
Maybe it's just your browser. Let me know if it happens again.
I'll try logging in with another browser then. Thanks.
quite liked the copy...
"Welcome to the good life."
I like that line and the positioning they've established here.
-Natalie
http://www.nataliemarion.com
too much text for me... besides i appreciate the colors choice i dont see an idea around here..
| Everartz |
Wooops....almost got me into a trance.
this ad has absolutely no grounding in truth.
No I don't get the drift!!!
The copy is very nice..