C2A Print House: Pregnancy
Colors can change stories.
Advertising Agency: Loja Comunicação, Rio de Janeiro, Brazil
Creative Director: Marcelo Giannini
Art Director: João Paulo Garcia
Copywriter: Gustavo Giorelli
Photographer: Alexandre Salgado, Artluz Studio
9 Comments
nice
The same idea than this: http://adsoftheworld.com/media/print/cat_sound_lion
That is a good insight... but the result could have been really better.
The art is poor and the copy is not brilliant as well
Everything is too soft.
Should have been more shocking.
I guess you meant by "too soft" that these visuals are boring, nothing extraordinary happening here, the copy contains all the "fresh thoughts". The idea reminds me of this:
http://adsoftheworld.com/media/outdoor/tambour_babies
still I like the fact they have solved to show on one picture both possibilities.
I totally agree with u! from the copy they could have gotten a lot more ideas for a visual and way better. Or maybe this same one bt with a different approach and more colorful graphic
anyone plz tell me why south americans are so talented in print art?
Cool!
FINALLY!
Something with an actual idea...
Not the most exciting ad but still smart. Nice.
she doesn't seem to be too happy...
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