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Pregnancy

Agency: 
Published/Aired: 
May 2010
Description: 

Print advertisment created by Loja, Brazil for C2A, within the category: Professional Services.

Colors can change stories.

Advertising Agency: Loja Comunicação, Rio de Janeiro, Brazil
Creative Director: Marcelo Giannini
Art Director: João Paulo Garcia
Copywriter: Gustavo Giorelli
Photographer: Alexandre Salgado, Artluz Studio

Comments (9)

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Highest Rated

capywriter's picture
capywriter
Activity Score 5509

she doesn't seem to be too happy...

hufflepoff's picture
hufflepoff
Activity Score 430

nice

Paloma's picture
Paloma
Activity Score 531

The same idea than this: http://adsoftheworld.com/media/print/cat_sound_lion
That is a good insight... but the result could have been really better.
The art is poor and the copy is not brilliant as well
Everything is too soft.
Should have been more shocking.

Dzsoi's picture
Dzsoi
Activity Score 8479

I guess you meant by "too soft" that these visuals are boring, nothing extraordinary happening here, the copy contains all the "fresh thoughts". The idea reminds me of this:
http://adsoftheworld.com/media/outdoor/tambour_babies

still I like the fact they have solved to show on one picture both possibilities.

CUTIEPIE's picture
CUTIEPIE
Activity Score 347

I totally agree with u! from the copy they could have gotten a lot more ideas for a visual and way better. Or maybe this same one bt with a different approach and more colorful graphic

mynscl's picture
mynscl
Activity Score 32

anyone plz tell me why south americans are so talented in print art?

ccopy's picture
ccopy
Activity Score 14

Cool!

Spoonfeederxxx's picture
Spoonfeederxxx
Activity Score 641

FINALLY!

Something with an actual idea...

anotheropinion's picture
anotheropinion
Activity Score 132

Not the most exciting ad but still smart. Nice.

capywriter's picture
capywriter
Activity Score 5509

she doesn't seem to be too happy...

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