Burger King: Veg City, Halloween
Fresh tomatoes. Fresh ketchup.
At Burger King we offer extra ketchup made from fresh tomatoes, any time. How we manage this, is of course, top secret.
Advertising Agency: .start, Munich, Germany
Creative Directors: Marco Mehrwald, Thomas Pakull
Art Director: Roland Raith
Junior Art: Nina Zinnhobler
Copywriter: Bernd Nagenrauft
Illustrator: Christoph Hoppenbrock
Published: November 2007
Comments
Horrible.
Seriously. You are selling the fact they carry ketchup??
"Extra" ketchup. That's where the idea is.
Doin' it for the points
all 4 illustrations could be cooler. looks far too polished, clean and 3d-y.
I like this one,
I'm working on BK at the moment, get to do some pretty cool stuff with them!
Peow Peow!
www.creativeduck.blogspot.com
Well meat is scarier, but then again, people don't really want to think about where meat comes from now do they?
The Frankenfood reference (GMO) is clever.
Nothing is scarier than The creepy King though.
These ads are geneous. My husband came into the room, saw them, and said he wanted to eat at Burger King. There you go - hey captured a male in the 18-35 range. When you are fast food, what sets you apart? The violent death suffered by your tomatoes and full cavity searches and removal of nonfresh onions.
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