Burger King: Neighbors

BK Joe. Makes mornings better.

Advertising Agency: Tonic Communications, Dubai, UAE
Creative Director: Vincent Raffray
Art Director / Illustrator: Diya Ajit
Copywriter: Kris Richardson
Published: September 2008

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15 comments

Kateter's picture
Kateter
2029 pencils

say what?

JHZS's picture
JHZS
43 pencils

big deal

SeanMartin's picture
SeanMartin

This cant be serious. There are so many, many things wrong with it, not the least of which is the distressed paper background that makes everything muddy and dull. Your eyes go right to the shocking pink leotards, whch makes me wonder why they didnt put *any* colour at all on the damn cup, which is where the colour *should* be.

Arrgghh.

Bogeyman's picture
Bogeyman
18 pencils

The implication is that, when the fat ladies finally fall into the pit, everything will return to color.

mark3r's picture
mark3r
1940 pencils

This is great! hahaha!

:::MARK3R:::

dico's picture
dico
332 pencils

i cant understand what are they trying to sell me...

everartz's picture
everartz
7613 pencils

i like the art and the water mark of the logo, art wise.. idea isnt selling much or the idea is being hidden in the style of drawing which is not overpowering the ad.
--
Everartz

| Everartz |

Crisp One's picture
Crisp One
2007 pencils

agreeeed.... logo treatment is fresh......favorite part of this ad

liliani's picture
liliani
12 pencils

what?

vvhisky's picture
vvhisky
116 pencils

HAHAHAA HAHAHAHAHAHAHAHAHA insighter!!!!

love it, nice art nice idea. congrats

for a "no copy/paste world day".

Texnartist's picture
Texnartist
225 pencils

These are funny. Apparently no one else in the world wakes up grumpy.

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icarodoria's picture
icarodoria
66 pencils

Personification... Sooooo done!!!

slip's picture
slip
919 pencils

i like i like i like

SJB

Beast's picture
Beast
4 pencils

Certainly a bit different for Dubai. But unfortunately identical in strategy and concept to the Folgers coffee print campaign in the US ("Tolerate Mornings"), which started in 2006. Just not so well done.

Check out http://adsoftheworld.com/media/print/folgers_coffee_ping_pong?size=_or...

http://adsoftheworld.com/media/print/folgers_coffee_hunger

http://adsoftheworld.com/media/print/folgers_coffee_poker

mae abigail's picture
mae abigail
27 pencils

Do i need a cup of coffee to understand this?

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