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Published/Aired: 
November 2007
Description: 

Waverunner FX SHO. The unstoppable one.

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Giorgio Cignoni, Vincenzo Celli
Art Director: Niccolò Fedrigo
Copywriter: Danilo Tarquinio
Photographer: Moreno Monti
Retouchers: Matteo Tranchellini, Germano Finco
Art Buyer: Maria Benenati
Agency Account: Michele Calvo

Comments (7)

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Highest Rated

fripturel's picture
fripturel
Activity Score 42

i think that the sky jets are the new creative market for the remaking of all that great auto ads. what worked on the ground, now looks great on the water. after all, there's a limited number of ideas in the world, right guys?!

thirty6chambers's picture
thirty6chambers
Activity Score 1464

makes no sense. out of the entire ocean, why must a waverunner go down that imaginary path?

darkknight's picture
darkknight
Activity Score 58

my eyeeeeeessss... mi eyeeeeeeesss!!!!!!!!!!!!!

malaysian tomboy's picture
malaysian tomboy
Activity Score 86

Doesn't quite ignite.

Rajib's picture
Rajib
Activity Score 369

Does not make sense....

adcongress camote's picture
adcongress camote
Activity Score 10

Out

kgeiger's picture
kgeiger
Activity Score 7312

Next.

fripturel's picture
fripturel
Activity Score 42

i think that the sky jets are the new creative market for the remaking of all that great auto ads. what worked on the ground, now looks great on the water. after all, there's a limited number of ideas in the world, right guys?!

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