Buffalo Wild Wings restaurant: Devil
Margarita Mayhem.
Five flavors. Frozen or on-the-rocks.
Be warned, they bite.
Advertising Agency: 22 Squared, USA
Creative Director: Tom McMahon
Art Director: Danny Corrales
Copywriter: Paul Korel
Photographer: Minds Eye Atlanta
Published: February 2008
8 Comments
nice artdirector, only that.
this one is the best, but just cute.
MJ
I'M AGREE... VERY NICE ARTDIRECTOR, BUT THE COPY.....WHAAAAAT A SHAAAAAMEEEEE!!!
MJ
GREAT ARTDIRECTION.
Chikirom
These make me want to order a margarita, so has it not done its job? The copy really doesn't matter and could have simply stated the hero flavor. Appetite appeal and attitude are everything.
I'm assuming these are menu or table-top restaurant promos? Why else would there be absolutely nothing to do with Buffalo Wild Wings branding?
Now, bring me some salt. These are delish.
I disagree with mariajose05.. The copy isn't horrible. It's good. But it's not the focal point of the ad anyway. Great visuals. Wild Wings does decent in-store promos. When you're thirsty for a margarita, it's rarely the copy that sells you.
http://www.charlieprattdesign.com
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http://www.charliewrites.com
I'll agree that Buffalo Wild Wing's visuals are great, and their advertisement and promos back that up. It looks like they're going to be facing pressure from steep increases in meat and commodities prices, however.
http://www.informedinvestments.com/bwld-buffalo-wild-wings