Bügelhaus: Sunday Ironing Service
Sunday Ironing Service
Agency: Blink, Vienna, Austria
Creative Director: Michael Heine
Art Director/Copywriter: Edith Büyükdoganay
Photographer: Ursula Vischer
Published: October 2006
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11 Comments
Is the wrinkled paper smoothen (settled) to a church shape iron.... or is it a two diferrent paper...one wrinkled and other smooth one!!!....If earlier is the case, then the transition is abrupt!!... clear me...if i got it wrong people!!
it's creased fabric, ironed in the middle (shaped like the iron / a gothic church window)
nice idea, maybe not totally thought out.
don't like the art, the fabric really looks like paper and the shape of the "church window" looks cut out.
you´re right. and the shape could also be seen as a bishops hat or a church...
hey its really good...
They shoud've just ironed wrinkled paper and photographed that. It would look alot better and believable, this is just wrinkled with a white masked pasted on top of it.
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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam
totally agree with you. there is also a terrible drop shadow around the shape, it ruins the effect. shame.
trying too hard. the ironed part looks like a die-cut area in photoshop not real ironed shirt. the cross looks too forced. changing to the cross-shape mositened marks from the steam iron might look better.
WOW...this is cool...amazing idea. 8/10!!
~ old habits die hard, older ones never do ~
Well, i think it's not a church shape, it's pope's hat
you're right, could be as well a mitre.
bishop, church - the message is clear.
Nice idea.
It's done perfectly.
The artwork is shown in an oversubscribed display which works pretty well.
Congratulation!