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Published/Aired: 
December 2013
Description: 

Print advertisment created by Mercury 360, Romania for Bucharest Traffic Police, within the category: Public Interest, NGO.

Where browsing starts, the road ends. No social networks while driving.

Advertising Agency: Mercury360, Bucharest, Romania
Creative Director: Liviu Turcanu
Art Directors: Mihai Tigleanu, Adrian Ghita
Copywriter: Toni Bunaiasu
Photography: Alexandru Dan
Additional credits: Oana Sandru

Comments (2)

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Highest Rated

NY Belfry's picture
NY Belfry
Activity Score 1045

I'm really not sure how to put this in full, all I can say is that the toy approach comes off more cute than assertive. And that accident, which should be the focus of the ad, feels like it's just sitting there in a small part of the whole picture.

zouz08's picture
zouz08
Activity Score 209

come on, check our website:
www.fredandnico.com

NY Belfry's picture
NY Belfry
Activity Score 1045

I'm really not sure how to put this in full, all I can say is that the toy approach comes off more cute than assertive. And that accident, which should be the focus of the ad, feels like it's just sitting there in a small part of the whole picture.

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