8 comments

julesreijnen's picture
julesreijnen
6 pencils

I think they look like razor blades form a far distance...

pinkusfloydus's picture
pinkusfloydus
90 pencils

Quite a nice idea.

gienel's picture
gienel
339 pencils

your right looks like they selling razor blades

JAGGY's picture
JAGGY
1382 pencils

1. They make the messages unreadable? I m sure they don't. But their advertising says so.

2. And the 'SMS' thing is not coming through. It can be Voice 'Anything'.

3. And yes, they look like rajor blades.

4. Why all the characters are 'alien' for an Indian advertiser?

Baki sab theek hai...

Jaggy, MICA Ahmedabad

nirmalranganathan's picture
nirmalranganathan
142 pencils

The Foreign Influence RULES... An indian mammoth company falling for it, not a good idea...

Rajib's picture
Rajib
369 pencils

Maybe the concept is good. but the art direction, photography and the total execution is very bad.
looking like a blade.

....Method in Madness....

Guest's picture
Guest

It surely could've been simpler

sunjayv's picture
sunjayv
76 pencils

perspective of shadows..... or is it reflection on the road?...

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