Brighton Language School: English

Advertising Agency: Voskhod, Yekaterinburg, Russia
Creative Director: Andrey Gubaydullin
Art Director: Vlad Derevyannykh
Copywriters: Aleksandr Parkhomenko, Evgeny Primachenko
Illustrator: Dmitry Maslakov
Photographer: Vyacheslav Lvov
Published: January 2009

19 comments

Guest's picture
Guest

the worst one on the three.

kgeiger's picture
kgeiger
7173 pencils

Have I missed something? I only see two...

Guest's picture
Guest

Yes you have missed something!

Guest's picture
Guest

no you didn't miss anything...

kgeiger's picture
kgeiger
7173 pencils

Ok. I found the third advert. These are mildly amusing.

Guest's picture
Guest

Great idea.
But
I'm Russian and I know that "broken English" means "bad English" in Russia. I don't know if any foreigners could get it?

Guest's picture
Guest

Maybe this is just a translation to this website. I think the idea must be in the original language.

Guest's picture
Guest

Like it but I don't think you need the "Fix your broken" copy. The visual says it all.

Sazarret's picture
Sazarret
130 pencils

Agree, there's no need for any of the copys.

But anyways, I think this is a great campaign tho'

Guest's picture
Guest

not bad. i like these...in most asian countries bad English is called "broken english"

Plastilina's picture
Plastilina
73 pencils

I can see why:)

Guest's picture
Guest

great! see you at cannes!

wish i did it!

Plastilina's picture
Plastilina
73 pencils

Have you ever been in Cannes?:)

mark3r's picture
mark3r
1945 pencils

Regular old fashioned duck tape would've looked more authentic, don't like the yellow "warning" style tape. Good idea...

:::MARK3R:::

publicista's picture
publicista
24 pencils

Me gusta, está muy original
h

Guest's picture
Guest

poor fucker 'Plastilina' only knows to ridicule others. Maybe it’s time he removed his tight g-string and got into a pair of men’s shorts-or would it make any difference on a transvestite like him?

----keep wondering----

capywriter's picture
capywriter
5511 pencils

At first I didn't read the whole sentence as being 'Fix your broken English'. Both lines are not well integrated...

Rollkina's picture
Rollkina
57 pencils

Nice, very nice!!!!
Well done!!!!
/I'm proud of u!)/

Guest's picture
Guest

I don't think it is a strategically aligned campaign. The three pillars of creativity are missing. Selling, Relevant, Unexpected. However, I must say that art direction is excellent and overall design is very impressive. I hope my honesty is not coming out as an offense to the creator of this campaign and will be taken as a personal opinion from a humble student of creativity.

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