Bridgestone: Adherence

Bridgestone: Adherence

Perfect adherence even at the toughest winter conditions.

Advertising Agency: Manajans/JWT, Istanbul, Turkey
Creative Director: Haluk Erkmen
Art Director: Duygu Yegül
Copywriter: Uygar Sirin
Illustrator: Serhan Yürük
Published: December 2007

Your rating: None Average: 3.5 (20 votes)

Comments

Done by Toyota for their 4x4 SUV

for me is weak. not everybody knows how work a printer. Just for creatives.

for me is weak. not everybody knows how work a printer. Just for creatives.

mmackinven's picture

Sorry, I don't see how bad registration and good rego in the tires means good adherence.

So if the printers registration wasn't buggered, the wheels would be really blury.

pixelbomb1's picture

yeah but the wheels are mounted to the tires. i get really, really tired of seeing this kind of ads using the registration marks. i told the pressman to quit drinking but he does not listen.

Works for creative people only and not so original.....

DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE DONE

Not understandable for everybody. Ads for admen.

Dirrty Frank

http://www.youtube.com/profile?user=DirrtyFrank

This is a perfect example of a self-indulgement art director. Anyone outside of our industry won't get the joke. If Bridgestone approved this ad, I would be shocked.

pixelbomb1's picture

no. i would be tired. not shocked.

If someone say "it has been done before" in an ad that I thought was good, I would feel disappointed.
But for this one, when a person say it has been done before, I thought: this stupid concept was used TWICE?

It's a tire! It's supposed to be durable, yes, but not immovable like that. Does it even roll?

-Tung
--good idea is enemy of great idea