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Comments (14)

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Highest Rated

jumpp21's picture
jumpp21
Activity Score 26

jumpp21

funny. Nice.

ZaboZaboZabo's picture
ZaboZaboZabo
Activity Score 595

Very good, well done.

onemilkid's picture
onemilkid
Activity Score 111

Very good (copy), well done (several times before)

Marv's picture
Marv
Activity Score 53

It were better as ambient.

djakuza's picture
djakuza
Activity Score 517
Flurb's picture
Flurb
Activity Score 263

It's a completely different idea that just happens to involve a bridge. Look and think before you speak.

hoopla's picture
hoopla
Activity Score 56

You are absolutely right. Nice idea.
Got nothing to do with smart.

jazarah's picture
jazarah
Activity Score 1262

nice, I really like it

niranjanhg's picture
niranjanhg
Activity Score 211

I think, as Mr.djakuza seid, its similar to the smart car idea.Smart car tried to ramp over the bridge, at least tried.But this car staid back, the smart idea was better.For me idea is same, only the execution is different, both the executions tells about the grip, power and speed of the car.But I think the grip and the power depends upon the tyre of the car.May be the car has got much power but, if the tyre is smooth or, if the road was oiled, then the car looses its grip.Anyway, I am a student please excuse and currect me, if I am wrong.

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

Land Rover's story is one of conquering a mountain peak. Smart tells the story of using a bridge as a ramp. Both stories are analogies for certain brand benefits. But if the only stories being told in advertising were straight-up product benefits, then everything would have been done before…

vurtomatic's picture
vurtomatic
Activity Score 364

Get the bridge = mountain analogy
but not feeling
Go beyond
in this context.
More like, balless to
jump.

junaish's picture
junaish
Activity Score 11

good...... but little care to be taken in art wrk

iT-iS-i's picture
iT-iS-i
Activity Score 1721

Good point that you're making there mate "balless to jump" but take it from this view pont right, if the smart car was balless to jump, do you think it would have held as well as the defender in this case? Well, do ya chump?

He who dominates often has no real friends...

:: Put your ears against the ground so i can walk over what you heard::

everartz's picture
everartz
Activity Score 7609

ok work...
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Everartz

| everartz |

jumpp21's picture
jumpp21
Activity Score 26

jumpp21

funny. Nice.

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