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Breeze Excel: Sale

Breeze Excel: Sale
Your rating: None Average: 6.5 (24 votes)

Confidence to remove stains in 1 wash.

Advertising Agency: Lowe Limited Bangkok, Thailand
Regional Creative Directors: Dominic Stallard, Clinton Manson
Photographer: Anuchai Secharunputong
Art Director: Dominic Stallard
Copywriter: Clinton Manson
Agency Producer: Nuch Lertviwatchai

Comments

smartkani's picture 142 pencils

so simple. so beautiful.

sumsum's picture 623 pencils

so senseless: why should she first change the price and then wash it? this one just dont works and is forced to get a third motive for the concept.

and the line hurts by the way

Mr.Top's picture 732 pencils

I think so too.... and also why the other shirts don't have any price?

OriginalConcepts's picture 4 pencils

I don't normally like to comment to point out the obvious, but the idea is aimed at the BUYER washing the shirt not the SELLER. If you're going to comment make sure you have thought a little to stop you typing rubbish

As far as the copy line goes, that's what happens when non English speaking countries upload translations. Give them a break. Perhaps they should submit the original with a translation attached.

"Save energy. Surf the net with your screen off."

Save energy. Surf the net with your screen off.

Mr.Top's picture 732 pencils

...

sumsum's picture 623 pencils

oh come on - dont feel offended!
the concept got a nice idea but this one got a different twist than the other ones and thus dont fit perfectly into the campaign. as a single one it works again. so not in the campaign...

Have Heart's picture 922 pencils

Best of the three.

JAGGY's picture 1396 pencils

Copy too bad.

Jaggy, MICA Ahmedabad

man thurd's picture 76 pencils

Art direction I will copy

FlyingDogs's picture 972 pencils

Love it!

chintan ruparel's picture 1518 pencils

ah, superb! finally something fresh in this category...

~ old habits die hard, older ones never do ~

pablito_el_del_clavito's picture 626 pencils

Why did she wrote the price directly on the shirt? Is it common in Thailand? I think this is the weakest one.

monicamexico's picture 832 pencils

Great! These are great.

quinton_sential's picture 62 pencils

great ad, weird logo lockup

ahpitt's picture 350 pencils

amazing! The idea is fresh!

sonucoues2002's picture 780 pencils

very good ad
really fresh

funky_frogii's picture 1834 pencils

superb ..keep it up./

Infected by a virus called CREATIVE
"And ya I Love Everything"
http://addot.blogspot.com/

saronyod's picture 14 pencils

It's not a real works just scame, And this idea it's old had a lot of people done before more10years ago!

saronyod's picture 14 pencils

You can search old ads 10-12 yearsago

johnnyrod's picture 8 pencils

Why not have her writing on the shirt (perhaps crossing out the previous price) vs. hanging the shirt?

saronyod's picture 14 pencils

whatafuck""works of shit! no media no people it's LOWing?????

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