Breeze: Dog

Win the added softness of Comfort.

Advertising Agency: Lowe Bangkok, Thailand
Executive Creative Directors: Dominic Stallard
Art Directors: Dominic Stallard
Copywriters: Scott Hitchcock
Photographer: Clive Stewart
Via: Best ads on TV


SoCH_TO's picture
959 pencils

Very soft Idea!!!

Live with Passion

Abudho's picture
18 pencils

... the visuals are kinda visually disturbing... the kids look like physically handicapped people... good idea bad execution.

Thoughts become things.

Dev Kumar's picture
Dev Kumar
834 pencils

Yep...this is bad execution of what is actually a damn good idea. Great positioning though - "With the added softness of Comfort". Wow.

talkingisfree's picture
2682 pencils

I like the idea and the way they tried to do it, kind of real shots. I think, however, that the final look is not so good. Anyway, nice campaign.

Davai's picture
615 pencils

I like the idea but it's true that the visuals are disturbing. Here, the child is looking at the dog like if he was the principal element of the ad. the art is not excellent.

mpared's picture
562 pencils


Notorious's picture
642 pencils

this one is dream. but no drama in picture taken.

outsmart me, if you can

bknowlden's picture
3647 pencils

i agree the execution could have been better, but i still like them quite a bit.

tirthomitro's picture
2758 pencils

brings a amile on the face...

they showed me a picture & i laughed
dignity has never been photographed

Andrey Vaslit's picture
Andrey Vaslit
210 pencils

Like this one more.

alexander_bickov's picture
3279 pencils

How I said nice idea

Raf-vp's picture
46 pencils

Disagree for nice Ad, it could have better execution.

Guest's picture

What is this advertising?

danvertising's picture
50 pencils

Could have been better execution, I agree. However it is a step up from the one with the kids on the picnic blanket.

Guest's picture

first most obvious choice: sex. second: baby humans and baby animals.

tanvir hassan raju's picture
tanvir hassan raju
419 pencils

this one really it


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