Breeze Colour Detergent: Jeans

Colour stays colour, for longer.

Advertising Agency: Lowe Bangkok, Thailand
Chief Creative Officers: Clinton Manson, Dominic Stallard
Copywriter: Showtika Somjid
Art Director: Chanwichit Khuyngern
Agency Producer: Nutwithu Saengvichien
Photographer: Oh Singhasuvich
Retoucher: Chill House
Designer: Thnadech Kummontol

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18 comments

Guest's picture
Guest

oh sorry i think i don´t get it!

deadlinecanwait's picture
deadlinecanwait
111 pencils

???????????

dreadboy's picture
dreadboy
413 pencils

Aw common! The concept is very clear to me! All of the images display hand-me-downs, thus suggests that the color remains as vivid/bright throughout the years. Was that so hard? :P

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

Guest's picture
Guest

Isightful

DarkSide's picture
DarkSide
1068 pencils

Insightful

Guest's picture
Guest

So Cute!!!! Great idea!!!

Guest's picture
Guest

Fresh thinking.

Guest's picture
Guest

Nice insight of a younger sibling using his/her elder bro/sis clothes........

TommyO's picture
TommyO
1866 pencils

Other two are clearer.

Guest's picture
Guest

Great idea, very nice ad.

Guest's picture
Guest

awesome idea!

brucirello's picture
brucirello
180 pencils

Too cute, not funny enough.

Guest's picture
Guest

Think about Hip hop lifestyle! Clear concept in Orient !

Guest's picture
Guest

insightful.

v0the0kwc's picture
v0the0kwc
141 pencils

This concept is really easy to understand. Fine Ad XD

rits's picture
rits
74 pencils

i thght it is an ad for two sided clothes or smthng.....didnt gt d way it is........

Guest's picture
Guest

Detergent reads as U S A! =)

dadada's picture
dadada
1719 pencils

great visuals, nice idea

Everybody is creative, be yourself.

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