Breast Cancer Welfare Association: How to remove
Advertising Agency: Saatchi & Saatchi, Petaling Jaya, Malaysia
Executive Creative Directors: Adrian Miller
Copywriters: Adrian Miller, Quah Chia Seang
Art Directors: Edmund Choe
Illustrator: Jeann Chew
Typographers: Nazly, Ngai Keng Fatt
Account Supervisor: Corrie Abdullah
Print Producer: Loke Sai Kit
Colour Separator: Magna Colour


16 comments
even if you don't read the copy (like me) its great
witty and effective. but if the art direction is better crafted, it will give a more impactful kick.
great copy. very effective even without reading.
http://canofthought.blogspot.com
Yes, very good indeed.
Malaysia has some nice works appearing these days...
This works as it conveys the message, but it feels like the ad they were forced to run because they couldn't think of a better one.
Not very exciting.
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It's only an ad.
www.aaasmith.blogspot.com
This is long copy which works if it's read as well as if it's not read. Very good.
i like how it focuses on an underlying issue often ignored, love it
Nice
i didn't even click it to see the larger version.
very strong
Like the other here - the message came across instantly. Though, I did read the whole copy. Some parts of it were written just to increase length. But, then, that's the idea. So. Yeah. Strong.
C
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http://cc-portfolio.blogspot.com | http://www.selectiveamnesia.org | http://www.flickr.com/photos/ravages
Clever
Whoa... I didn't even read the copy the first time and I thought this was sooo great... Well done!
very strong, I just read the first line of both copies
nice but nazly need more work! hehe
Very good, indeed! Perfect idea.
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In God I trust
This must be the long copy ad that Mr.Miller was talking about. And it's good too. Kudos to you.